• 10 settembre 2018

Ready to change history?

Ready to change history?

Ready to change history? 1000 667 audio modeling

Meet Audio Modeling, the almost futuristic project based on the talent of Stefano Lucato and Emanuele Parravicini, described by ROLI as “the maestros of virtual acoustic instruments”. In order to understand why Audio Modeling and its solutions are, ultimately, always one step forward, we need to move a step back first, and explore its origins.

Although the foundation of Audio Modeling is set on March 17, 2017, and its official presentation on November 22, 2017 (when Audio Modeling decides to change its sales strategy and to sell its own products), the real inception dates back to 2003, when Stefano Lucato starts his collaboration with Giorgio Tommasini. The project “Stradivari Violin” is the milestone that will generate the butterfly effect ending up with Audio Modeling itself.

Stradivari Violin” was a revolutionary virtual violin based on an innovative technological process created by Tommasini, and on a series of techniques (by Lucato) that allow a real-time control of the instrument.

Immediate success.

So, as Samplemodeling (Tommasini and Peter Siedlaczek) gets to work and starts developing “The Trumpet”, Lucato begins his own work on a series of Saxophones, “The Sax Brothers”, a sample library for Kontakt with an extensive scripting and sample processing.

The Sax Brothers” project is unique and based on a proprietary technology called SWT – Synchronous Wave Triggering, able to efficiently model the samples both in dynamics and pitch. Yet, the platform does not support the implementation of specific techniques that would allow Lucato to achieve exactly what he has in mind: complete realism.

It’s time to move on.

In 2009, Lucato decides to create his own platform and gets in touch with Emanuele Parravicini. It is the beginning of a solid, long-lasting collaboration and friendship. It is also the root of SWAM – Synchronous Waves Acoustic Modeling, born from Lucato’s idea and Parravicini’s active contribution.

What is SWAM? Simply put, a new way to conceive virtual instruments, but also to process samples and implement physical models. SWAM is not “just” a technology, but more like a philosophy, a modus operandi aiming at the overall coherence of any musician-instrument. Versatility, flexibility, naturality. In one word, realism.

Toward Audio Modeling

After years of fruitful collaboration and the implementation of a new series of saxophones, clarinets, flutes, double reeds, solo strings, it’s time to push the envelope even further. Anyway, it will take two more years before the idea and vision becomes what we know now as Audio Modeling – the leading brand in the technological evolution of music industry.

Partnerships

Talent loves company. Good products and groundbreaking technologies not only find their place in a world in constant progression, but also in the audience’s widespread appreciation. It doesn’t surprise to know that, in just over a year of activity, Audio Modeling has already established several international partnerships with renowned brands such as ROLI, Fatar, Yamaha, Enhancia, Aodyo and many others. The company is also an active member of the MMA (Midi Manufacturer Association) and boasts a network of resellers all over the world.

Camelot

Being the reference point in the expressive acoustic instruments field is not enough. In 2015, Lucato and Parravicini meet with Simone Capitani, a talented UX designer.  Camelot, born as a result of Simone Capitani’s innovative vision, the contribution of Jordan Rudess, and the partnership with Fatar, is the multi-platform software designed for live performance management, allowing the interconnection of hardware and software tools in a simple, immediate way that has never developed before.

Education

Being talented is great. However, sharing your know-how is even better. That’s why Audio Modeling is especially dedicated to Music Education and collaborates with different educational institutes and universities, and with foundations whose goal is to help people with disabilities find absolute joy through musical expression.

All students and teachers can benefit of a 50% discount on all Audio Modeling products.

The team

Audio Modeling is its people. The current team of seven is constantly growing, to the point that a new headquarter will soon be inaugurated. We will celebrate, together!

A new online platform

Audio Modeling’s new website aims to express the peculiarities and complexities, the vision and mission of the brand. Also available in its mobile version, is a more complete, clearer and interactive platform that will allow users to fully understand what the entire project is about.

Our new online Community is a place for sharing ideas, opinions, presets, demos. Our Customer Portal allows you to download the latest version of our software, manuals, tutorials and a complete and independent management of license keys and permissions.

The future? It starts today

Tomorrow begins now, and Audio Modeling is already on board. We are constantly working to design and create new products, and our next project is to complete the main orchestral instruments with all the Brass family. We also are very much aware of the importance of deploying solutions for mobile devices, and we are therefore moving in that direction.

But what about Camelot? Well, the new version is expected to be released very soon, and it will propel us to another, wider, industry. Just wait and see.

We are already writing the new chapter of our history. Are you with us?